Post Company

The Sandman


Santa Rosa, CA



Building Design, Branding & Identity, Interior Design


Renovation: 135 Room Hotel, Lobby & Pool House


Architect: O’Malley Wilson Wesphal Architects

Contractor: RHA Builders

Collaborators: C. Naefke Woodworking, Ty Williams, Rich Brilliant Willing, Bone Simple Design, Ben & Aja Blanc, Louise Gray, Cedar & Moss, F&F Vintage

Photographer: Paul Dryer

Designer: Studio Tack

Project Narrative

The Sandman represents a new type of property, one that attracts multiple publics - the road tripper, the savvy corporate traveler, and those seeking a base camp for Napa and northern California excursions. It’s a hotel imbued with originality that carries the creative spirit of neighboring San Francisco. It’s savvy enough for the discerning guest yet approachable to those looking for a clean and comfortable room.

The creamy stucco facade overgrown with vines, terra cotta accents, and abundant indigenous plants unabashedly reference the Spanish Mission Revival typologies seen throughout California. Handsomely eccentric furnishings and thoughtful touch points remind us of the cheerful and carefree character of California.